on the list:
With most of our lists we keep it strictly on the money: earnings or net worth. The Celebrity 100 is a little different. This list–which includes film and television actors, TV personalities, models, athletes, authors, musicians and comedians–is based on money and fame. We define fame as media visibility in print, television, radio and online, plus social media power, which we measure by looking at each celebrity’s presence on Facebook and Twitter. The earnings consist of pretax income between May 1, 2011, and May 1, 2012. Management, agent and attorney fees are not deducted. Forbes has been publishing the list annually since 1999.
Kristen Stewart made the list at number 43 and Taylor Launter ranked in at 67.
Given the requirement for a social media presence and that Robert Pattinson and Stephenie Meyer have none, we are wondering if that hurt their ranking. Taylor Lautner launched a Facebook page last year with several million followers and Kristen Stewart (though she has no social media) does many more interviews than Pattinson and Lautner. Similarly author Suzanne Collins of The Hunger Games fame is not there, she also does not do many appearances, so maybe that is the key?