MSNBC decided to get the full scoop on Twilight talking to everyone from fanfiction writers, site operators, to industry experts as to what makes Twilight what it is. In the end, no one probably has the complete answer, but they did interview us for our own take on the Twitter phenomena:
“Twitter in the last six months has just taken off…The single biggest difference between ‘Twilight’ and ‘New Moon’ media is the presence of Twitter.”
She said [Pel]the Twitter following certainly helps fans keep track of all “Twilight” goings-on. But it does have its down side. “Whenever the actors are eating dinner and it’s suddenly broadcast to everyone in real time, and they end up with people staring at them. But the good side is how much stars have embraced it and used it to directly connect to their fans.”
She pointed out that actor Peter Facinelli, who plays Dr. Carlisle Cullen, the father of Edward, has really maximized Twitter to connect with fans. “He has really taken it to a whole new level,” she said. “He gained 500,000 followers in under a month. Now fans come out to meet and greet him at events that they wouldn’t have known (about) otherwise.
“Essentially — and there are probably some entertainment reporters who are upset about this — they’ve cut out the middleman. Who they are and what they represent is immediately evident to their fans.””