This press release in from Nordstrom:
Nordstrom will host Twilight themed events to launch its exclusive fashion and jewelry collection in partnership with Summit Entertainment, Awake, Inc. and N.E.C.A. inspired by the highly-anticipated November 20 release of The Twilight Saga: New Moon, the second movie in Summit’s film franchise. The retailer will hold an online sweepstakes for tickets to the movie’s November 16 Los Angeles premiere; offer advanced movie screening tickets as gifts with purchase; and host in-store styling events. The fashion collection is available for pre-order starting today at nordstrom.com/newmoon and for sale in the BP. department at Nordstrom stores beginning October 15.
Online Movie Premiere Sweepstakes
Nordstrom will hold an online sweepstakes at nordstrom.com/newmoon from October 6 through November 2 where customers can enter to win two tickets to The Twilight Saga: New Moon movie premiere on November 16 in Los Angeles (no purchase necessary to enter; please see above website for details). The winner will be notified on or about November 5 and will receive roundtrip airfare for two, two-night hotel accommodations, car transportation, premiere get-ready styling party hosted by the BP. team at Nordstrom at The Grove (includes swag bag), and two tickets to the movie premiere.
Advanced Movie Screening Tickets Gift with Purchase
When the collection hits stores on October 15, customers who purchase $50 or more of BP. department merchandise in select Nordstrom stores (promotion excludes online purchases) will
receive one movie ticket to an advanced screening of The Twilight Saga: New Moon on the evening of November 19 (limit four tickets per person; please see store for details; while supplies last).
Participating stores include those within and surrounding the following markets: Atlanta; Baltimore; Boca Raton, Fla.; Boston; Chicago; Dallas; Denver; Los Angeles; Miami; Orange County, Calif.; Paramus, N. J.; Portland, Ore.; Sacramento; Salt Lake City; San Diego; San Francisco; Scottsdale; Seattle; and Washington, D.C.
Twilight Takeover Styling Events
Nordstrom stores will host Twilight Takeover Parties in the BP. department on November 14 and 15 (depending on the participating store) where fans can work with stylists to create looks from the exclusive collection. Customers can visit nordstrom.com/newmoon to learn what events are taking place at their nearest Nordstrom store and sign-up for email alerts.
Created by Awake, Inc. for Nordstrom, The Twilight Saga: New Moon fashion-focused apparel collection includes T-shirts, tanks, hoodies, dresses and jackets that reflect the mood and spirit of the film. Prices range from $30 for a T-shirt to $48 for a jacket. The collection of silver and gold-plated fashion jewelry created by N.E.C.A. for Nordstrom includes necklaces, bracelets, earrings and key chains.