Burger King Gives Details on New Moon Products

Ever since the Burger King street team was handing out Team Edward and Team Jacob crowns at Comic Con (photo via Robert Pattinson.com), people have been speculating what exactly would the franchise be doing. Frankly, we had visions of mothers wrenching toy Volvo’s from kids meals out of their children’s hands, teens pretending to order a kids meal for an invisible young sibling. Well it turns out the deal is a little different. According to Burger King:

“For fans hungry for another bite of the “Twilight” film franchise, Burger King Corp. is revealing a few details of what will be available in participating BURGER KING® restaurants nationwide this November as part of its multi-faceted “New Moon” promotion. A special gift of holiday value, which guests will receive free (while supplies last) with the purchase of a BK BURGER SHOTS® six pack value meal, will be packed full with “New Moon” merchandise offers, retail coupons and collectible cards. Additionally, a series of limited-edition “New Moon”-themed BK® Crown Cards featuring stars from the film are available for purchase at BURGER KING® restaurants and online at www.bkcrowncard.com. Once acquired, these collectible gift cards, which have a $5 minimum limit, can be loaded at BURGER KING® restaurants nationwide. These exclusive items are just a glimpse of what will be offered in BURGER KING® restaurants and are sure to be a hit with “Twilight” fans looking for hot gifts this holiday season. More information will be revealed in early November when the promotion launches in BURGER KING® restaurants nationwide.

“Curiosity among fans has continued since our exclusive ‘New Moon’-themed BK® Crowns hit the Comic-Con scene in San Diego in late July,” said Cindy Syracuse, senior director, cultural marketing, Burger King Corp. “While full promotional details are still to come, we can confirm that beginning Nov. 16, BURGER KING® restaurants will offer guests access to a number of limited-edition, movie-themed offers and merchandise.”

Comments

  1. Sia says:

    This is cool. Happy I got my crowns already. I’m curious about what other stuff they have.

    • rubiwho says:

      the people handing out the crowns at CC mentioned the promotion is similar to what BK did with Star Trek, glasses is the only thing i remember. nice to have a date, people at BK have no clue

  2. matty says:

    i want one! lol

  3. Maria says:

    Why only nationwide, Burger King?! WHY?! I guess I’ll have to live with photos of the Twilight merchandise, as always. :P

    • virre says:

      buh :( agreed! yes for more twilight stuff internationaly!

      • Maria says:

        Yeah, seriously! You are so out of luck if you live outside the States sometimes. Not only when it comes to Twilight, but with so many other things as well. Sometimes I really feel like I was born in the wrong country!

  4. virre says:

    and hey! where is the team switzerland crown? :P

  5. caitlin says:

    OMG I SOOOOOOOOOO cant wait for the NM stuff but i cant eat BK I’M A VEGETERIAN!!!!! =( lol

  6. Spinach says:

    Hm… double hit… English and vegetarian… maybe we should bombard Quorn to do something… doubt it though…

  7. arazcal says:

    Ah.. yes, I’d like to order 1-’Cullen Family’ Garden Burger Special, 1-’Hungry Like the Wolf Pack’ Burger Shots and a Voturi Vanilla Shake, please. Those come with lifesized cut-out of Jake or Edward on the side, right?!
    I can see it now ;)

    • ljc says:

      your comment so funny, seriously i cant believe that our beloved characters are know going to be associated with disgusting mysterious meat!!!! To much this is crazy gee what the poor actors must be saying…

      • M.P. says:

        Hey twifriend u r soooo right… I know the whole world r in crisis… but, WTF?!? I think this is too much!!! To have Ed & the others printed in a hideous “crown”… Jeez!!! Like SM has written on The Host: “Inspiration in Desperation”. Let’s see what’ll come next… *shook head*

    • Chrizziebelle says:

      Hahaha.

      “yes, can I have Taylor Lautner to go, please?”

      THAT WOULD BE AWESOMENESS IN A BUN.

  8. Tasha says:

    Ahh, I was wondering when the crowns were going to be at Burger King, Thank you!

    :-)

  9. Viola says:

    *roflsnorts*
    Okay, that is just awesome. I’m going to Buger King so I can point and laugh at the Glitter of Doom crap now. And get fries.

  10. KJ says:

    Burger King? Really??? Definitely won’t be a part of this. It seems like people will do anything to get money from Twilight fans.

  11. Jackie says:

    Yeahhh,
    I got mine at Comic Con.

  12. safina says:

    This is so awesome! Those crowns look great! Will they also be available in Canada?

  13. Kim says:

    WTF?? no Burger King franchising. that is lame.

  14. Seriously! I want to see and read the whole story… I’m an avid fan of the characters and would like to end up reading the story, with a happily ever after ending.

  15. joyce says:

    i work at burger king so i can just imagine the amount of people that are going to be coming in.
    im just glad i can get my stuff straight off the truck :]

  16. Thomas says:

    I must say that I am HIGHLY disappointed in the promotion. This is such a HUGE movie and BK really has VERY LITTLE to offer fans. I mean some cards…whoopie! They have coupons on the backs of them, so that kinda takes away from it. There are also water bottles, but they are NOT even in the restaurants, you have to order them from a site ONLINE and for 9.99 plus s/h. So what is BK really doing for Twilight? I just think it was BKs way of getting in on all the Twilight hooplah, without really having to do that much. Id have expected more. Heck Star Trek had glass cups IN STORE. I want something better from BK.

  17. nikki says:

    I REALLY WANT GLASSES!!!

  18. Thomas says:

    I too would have loved glasses. Heck I would have loved ANYTHING really, as long as it was AT the restuarant. I love the bottles, but I just think it stinks they are not for sale at the stores. I still can’t get over the fact that BK is really calling it their promotion. Here’s an article I found about the promotion. I kinda feel EXACTLY what this guy is feeling.

    http://hollywoodcrush.mtv.com/2009/11/16/we-get-the-new-moon-burger-king-promotion-so-you-dont-have-to/

  19. janel says:

    i want those new moon cups soooooooooooooooooooooooooooooooooooooooooooooo bad :D
    then when i went their they just gave me a plastic cup
    :( so im going to go to a random burger king and look for them :)

  20. JACKIE says:

    I SEE A JUG ON A TV THAT BURGER KING HAD AND THAT THEY DO NOT HAVE IT THER

  21. JACKIE says:

    I WANT TO KNOW WAY IT IS KNOW THER AT BURGERKINGLET ME KNOW

  22. Angel says:

    I have gone to Burger King twice and ordered the burger shots and all I got was the new moon box the burgers came in and my large cup that has New Moon on it. I never got cards of any kind! I got nothing basically.

  23. jamie says:

    i alredy got a new moon cup :) but i still whant MORE!!!!! new moon te’s 4 me and my Jacob /Edwarad loveing friends

  24. MELISSA says:

    MOVIE WAS GREAT

  25. Franchising business is good but some franchise needs some cold hard capital to start with.`;.

  26. Gavin Wright says:

    Franchising business is good but some franchise needs some cold hard capital to start with.-`;

  27. franchising is a good way to earn some extra cash and you can also expand your business easily.:”

Trackbacks

  1. [...] would make me thankful if I never heard of the Twillight series again. I’m bored of it. From Burger King cups to backpacks, the overt media saturation is enough to make me want to move to Nepal. I’m [...]

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