The Lion and the Lamb live Journal Community posted an entry featuring a Breaking Dawn tagline. This has been verified as being legitimate. Read into the slogan what you will.
The verified marketing slogan:
Twilight tempted the imagination. New Moon made readers thirsty for more. Eclipse turned the saga into a worldwide phenomenon. And now, the book that everyone has been waiting for…. The final book in the #1 best selling Twilight Saga will take your breath away.
There is also a supposed cover out there featuring a ruby and one featuring shattered glass. It’s a great photoshop, but not the real thing.
So, one out of two ain’t bad. 
omg!! :]
I can’t wait!!!
you mean will take bella’s breath away? and heartbeat lol. she just has to be a vampire, otherwise it will be an unsatisfactory ending to a freakin awesome series.
I try very hard not to get my hopes up, or read too much into
anything, but really? I’m still holding out for Bella’s conversion.
This is only making it worse!!
breath? life? heartbeat?
AHHHH
jhfjhegfhj!
My hopes for Breaking Dawn is that Edward will be the one to turn Bella into a vampire and I want to read about every thought Bella has during the Transformation!!! I would MOSTLY kinda want to know Edwards thoughts more though during that time…if thats what actually ends up happening. POOR Jacob…I HOPE Imprints with some Awesome person while he is away and comes back with her!!!and a pack of puppies…j/k about the puppy part, that was bad wasn’t it?
sorry. hee-hee
can someone tell me what it says? I am a teacher and my access to that site is blocked at work. argh!!
yeah i got excited when i saw this in the local B&N window. it had all the books on display too. Can’t wait!!!!!
OMG!!!!!!!!!!
That tagline has been at the amazon.com breaking dawn page for a while.
I’m glad its true though
“The final book in the #1 bestselling Twilight Saga will take you breath away”
“Breath away” is in italics
woohoo!!!
Does “Take your BREATH AWAY” mean that Bella’s going to become a vampire?! I hope so!
I think it’s cool that the Beaking Dawn cover is going to be a ruby!
BELLAS TALENTS(just some ideas)
Oh and I wanted to add one more thing…
I think when/if Bella becomes a vampire that she will have more than one Talent…there is o much about her,
1 for example…her dreams are so vivid sometimes…almost like visions..maybe she will have a talent kind of like Alice.
2 also she can’t stand the smell of blood…maybe this will go with her to help her cope better while she is a new vampire.
3 we cant forget most of all how some vampires can’t use there talents against her,including Edward…maybe she will that will be stronger and No vampires will be able to use there talents around her or something to that affect.
I think she should get ALL of these!!! Why should she only have one?
I Can’t wait for Breaking Dawn!!! Guess will find out what will happen!!!
I want the rest of the series to be through Edwards thoughts too!!! Why stop with Midnight Sun? I mean… I am sure Stephenie is CRAZY buisy, But I would wait!!!
“Breath away” I sure hope this means Bella is going to be turned into a vampire. I can’t wait for the book!
I. Be. So. Excited! Wow, I wonder what if the italics have any significance… and if so, if the significance has to do with Bella’s mortality. Mmm, yummy mystery.
O.M.C
I freaked when I saw it. Now, my hopes are up. Dang.
aaaaah. wow i heard that so many times.
from like the barnes and noble and amazon reviews
i never actually thought it had any meaning,
but wow.
i’m way too excited, now.
O.M.G!!!
ARGHHHHHH!!!!!
the suspense is killing me- i CANT wait 4 breaking dawn!!
she had better become a vampire in breaking dawn- if the last few pages only build up to this and then leave us hanging… i might need to get my extra pitch forks and torches.
i hope not, then again a riot is always fun. 
I tried so hard not to think to much about what was coming next! I’ve been a very good girl.. Checking the Lex 100 times a day for even a shread of news.. reading and re-reading everything on Stephenie’s sight.. not to mention the 15 times I’ve read the books
sigh.. all my patience out the window with this one… is it August 2nd yet?
Finally, something about the book!!!!
I wonder what they mean with that: Take your breath away? Bella becomeing a vampire??
Iam really happy at the moment
omg, I cant wait for the book now!!!
bella had better be turned – i can’t handle it if she doesn’t!!
I can’t understand why people seem to veer away from this popular and obvious notion that Bella will be turned into a vampire. It truly seems like the most plausible conclusion to the whole series. the whole surprise is HOW she will be turned. It puts a stamp to the whole lifestory of Bella.
I do not believe that the tagline was a fakeout.
A spoiler? yes and no.
No because obviously, bella’s turning is very much expected and the only logical ending. No for the majority. Totally expected so it’s not spoilerish to a degree.
Yes to those who still cling to the possibility that Bella will remain human (which i totally don’t understand).
Thank you for this info btw! I simply cannot wait for AUgust to come!
sooooooooooo excited!! this is sooooooo awesome! but really, maybe it has nothing to do with bella… maybe its just a phrase and they liked it? lol who knows?
OMG!
it is suchh a subtle hint
but i get it
“take your breath away”
I GET IT!
*g*
I try to be good and not get my hopes up, but then something like “… Take your breath away…” comes up and I get all excited again.
She has to be a vampire at the end of Breaking Dawn. I agree with a lot of the comments on here… it’s the most plausible explanation.
Guess we won’t know till August, eh kids?
amazing what italics can do
I agreee veespi!
Gee, this is going to drive all of us crazay..
Maybe “take your breath away” means that something totally unexpected will happen! I don’t even want to thing of the possibilites!
*sigh* But than again, it might just mean that it’s a good book 
I’m patiently waiting but what if you guys are looking too much into the “take your breath away” line?
soo…yeah….i’m just saying……don’t hate me….. :’(
OMG! I am so excited for August – though even more anxious for the first chapter in May! I truly cannot wait to see how powerful Bella will be as a vampire!
it’s fun to speculate! I have a feeling Stephenie has few tricks up her sleeve
Could be the exact opposite of what you think!
Where can i find a picture of that cover?
I. Cannot. Wait. Until august!!!!!!!!!!!!!!!!!!! My mom just ordered my signed copy of the Host today and the guy said that She will personalize it for me!!! Gah! Stephenie will personalize it!!!!!!! I can’t wait!!!!
OMG!!! AHHH!!
EEEEEEEEEEEEEEEE!! *squeel*!!!
thats sooo exciting….it took me ages to realise the “breath away” was in italics…and then to figure out what that might mean…!!!!AHHH!!! i can wait!!!! *jumps up and down* i have to read it now!!!!
*tries and fails to calm self down*
….anyone got a link to the picture of the fake book cover??
Eeeeeeek!!!!!!!!
Too excited to write anything more!!!!!!!!!!
OH MY GOD IS THIS WHAT THE COVER IS GOING TO LOOK LIKE IM GOING MAD WITH ALL THESE FAKE COVERS:
http://lovely-girl-22.deviantart.com/art/Breaking-Dawn-79268673
sonal: that’s not the real cover! The one with the ruby is fake. I am going to avoid looking at all the pictures of the real cover, if it gets leaked, until i have my eclipse special edition in my hands…
*runs away smiling like a lunatic* i can’t wait until august second. thank god the release date is early in the month! I also can’t wait for may 31st! 
I don’t know if anyone has thought of this
But there are other ways to take someone’s breath away…other than conversion
Such as…death.
Permenantly.
Just a thought
gosh im hyperventilating!
give it to me now!
the wait is unbearable!
oki…im calming down…and im fine
Yeah Jasmadic, I agree with you..it is a definite possibility…
I don’t think they would post so blatant a spoiler if it didn’t have other ways it could go. I think we are going to be in for some heart-stopping moments. EEEK!
I can’t wait till Breaking Dawn comes out!
I know that the Ruby cover is a fake one, but it symbolises so many things: such as Bella becoming a vampire and becoming hard like a rock/ gem. I think it would make a good cover.
OH MY GAWDD THIS BOOK COULDNT COME OUT ANY SOONER!!! WHY NOT TODAY? TOMMOROW? NOT AUGUST!
I CANT TAKE IT ANY LONGER I SWEAR IM GOING TO BLOW UP WITH ANXIOUSNESS AND IMPATIENCE LOL
sigh. we all know bella’s going to become a vamp!
she has too the wedding, the turning, AHHH
i think i’m going to go insane waiting for this book
WOW! I had to slap my hand over my face and plug my nose in order to stop myself from squealing out loud at work… (Cubicles are the devil!!) And then I grinned REALLY REALLY BIG and waved my arms around like a crazy person! WOOOOOOOOOOOO HOOOOOOOOOOOOO!!!!!
That made my day… week… month…. Holy CRAP! WOO!
Jasmadic: OH MY GOD THATS EXACTLY WHAT I THOUGHT IF YOU ARE THINKING WHAT IM THINKING WHICH IS BELLA WILL DIE BUT NOT DEATH DEATH SHE WILL BE TURNED INTO A VAMPIRE AND THE WHOLE RED RUBY ON THE COVER IDEA THINGY COULD BE THE THIRST AND SAVAGENESS BELLA WILL GO THROUGH THE SHATTERD GLASS COULD REPRESENT???????????????????????????????? HELP ME OUT!!!!!!
NOTE THE RED RUBY COVER IS A FAKE!
pel
I was at school when I saw this update… and I totally flipped because
a) the gosh darn picture wouldn’t load.
b) at the time, the Lexicon didn’t have what the slogan actually was.
c) it means we’re that much closer to the release!!!!! AHHHH!!!!!!
Squeeeee!
I swear, if this is just a fake out, I’m gonna cry so hard! Like when HP 7 came out and they had the “who will live, who will die?” slogan, and I totally thought that it meant Harry was gonna eat it. This had better be foreshadowing and not a red herring! Please SM, please change Bella!
ahhh!!! im soo excited i once saw the supposed cver of BD like a few months ago….it kinda looked liked a sipder web but in blood. its probably the broken glass you guys are talking about but i cant see it b/c im at school.
OMG!!!!!!!!!!!! I CANNOT wait ’til August!!!!!!